
Amul is investing nearly ₹800 crore to strengthen its dairy operations in West Bengal and Assam as part of a major expansion strategy targeting eastern India’s growing dairy market. According to reports, the investment will focus on setting up new milk processing facilities, expanding cold-chain infrastructure and strengthening supply and distribution networks across the two states.
The expansion is aimed at increasing Amul’s market presence in relatively underpenetrated eastern regions while supporting local milk procurement and dairy farmer integration into organized supply chains. Industry observers say the move reflects intensifying competition among dairy cooperatives and private dairy companies to capture demand growth in eastern and northeastern India, where organized dairy consumption and value-added dairy products are witnessing steady expansion.
The investment is also expected to create employment opportunities and strengthen regional dairy infrastructure, including procurement, transportation and processing capabilities. Amul has been aggressively expanding its national footprint through investments in processing plants, logistics modernization and new market development as India’s dairy consumption continues to rise across urban and semi-urban regions.
Source: Dairynews7x7 28 May, 20226 Read full story here
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