Vinamilk Showcases 50-Year Brand Journey at Global Congress

Vietnam's leading dairy company, Vinamilk, showcased its 50-year journey of continuous brand transformation at the Global Dairy Congress (GDC) 2026 in Barcelona, Spain, highlighting how dairy brands can remain relevant amid rapidly evolving consumer expectations.

Held under the theme "Fit for Purpose," the congress brought together global dairy executives, innovators and industry leaders to discuss the future of the sector. As the only Vietnamese company invited to deliver a keynote presentation and making its sixth appearance at the event, Vinamilk presented "50 Years, One Purpose: Relentless Brand Transformation," outlining how it has continuously adapted to changing consumer needs while remaining committed to nutrition, health and sustainability.

Global Dairy Congress Chairman Richard Hall noted that future dairy success will increasingly depend on creating value aligned with shifting consumer priorities rather than production scale alone. Vinamilk also showcased its latest nutritional innovations, highlighting a global network comprising 16 factories, 15 internationally certified dairy farms, exports to more than 65 countries, and advanced technology integrated across its supply chain.

The company said it continues to strengthen its position through innovation, digitalisation and sustainability, while maintaining its long-term mission of delivering quality nutrition. Vinamilk is currently ranked among the Top 36 dairy companies globally by revenue and has been recognised by Brand Finance as the world's No. 1 most promising dairy brand. (prnewswire.com)

Source: Dairynews7x7 28 June, 2026 Read full article here

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