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Hyderabad Raid Busts ₹18.26 Lakh Fake Ghee UnitNZ Seeks Opposition Support to Advance India Free Trade AgreementMiracle Boy” -"Deepak Patel" Boosts Dairy Productivity in GujaratInfant Formula Price Shock After Contamination RecallDairy Tops Tourism: NZ’s Big Export Earner in 2024-25

Indian Dairy News

Aavin announces ₹2/litre incentive for Tiruchi farmers
Mar 06, 2026

Aavin announces ₹2/litre incentive for Tiruchi farmers

The Aavin unit in Tiruchirappalli has announced a special incentive of ₹2 per litre of milk for dairy farmers supplying milk to the cooperative in a move aimed at boosting procurement and supporting p...Read More

Hyderabad Raid Busts ₹18.26 Lakh Fake Ghee Unit
Mar 05, 2026

Hyderabad Raid Busts ₹18.26 Lakh Fake Ghee Unit

In a major crackdown on food adulteration, the Golconda Commissioner’s Task Force along with Masab Tank police arrested a dairy unit owner in Banjara Hills, Hyderabad, for allegedly manufacturi...Read More

Miracle Boy” -"Deepak Patel" Boosts Dairy Productivity in Gujarat
Mar 05, 2026

Miracle Boy” -"Deepak Patel" Boosts Dairy Productivity in Gujarat

A livestock technician from Mahuva, Deepak Patel, has dramatically improved the fortunes of dairy farmers through exceptional success in cattle breeding using artificial insemination  . Patel, a resid...Read More

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Milk Prices Rise in South & West: Is North Next?
Mar 05, 2026

Milk Prices Rise in South & West: Is North Next?

The recent round of retail milk price increases across South India and Maharashtra is no longer an episodic adjustment but a clear signal of structural stress building up in India’s milk economy. Over...Read More

India’s Dairy Climate Paradox: Production Triumph Meets Methane Time-Bomb
Mar 02, 2026

India’s Dairy Climate Paradox: Production Triumph Meets Methane Time-Bomb

India’s rise to the top of the global dairy league board has been one of the most remarkable agricultural success stories of the 21st century. With milk production surpassing 247 million tonnes per ye...Read More

India’s First Cow Culture Museum in Mathura
Feb 16, 2026

India’s First Cow Culture Museum in Mathura

India’s first national “Cow Culture Museum” is set to be established in Mathura, Uttar Pradesh, on the campus of Pandit Deendayal Upadhyaya Veterinary Science University, announced the Uttar Pradesh B...Read More

Why India’s Dairy Needs a National Fodder Grid ?
Feb 15, 2026

Why India’s Dairy Needs a National Fodder Grid ?

Recently, I moderated the Farmer's session at 52nd DIC. While deliberating on pathways for Kerala to move towards milk self-reliance, K S Mani, Chairman of Milma, articulated a compelling thought: jus...Read More

Global Dairy News

Irish milk prices among lowest in Europe: Rabobank
Mar 06, 2026

Irish milk prices among lowest in Europe: Rabobank

Milk prices paid to dairy farmers in Ireland are currently among the lowest in Europe, according to a new analysis by Rabobank, which warned that dairy producers across the continent are facing signif...Read More

NZ Seeks Opposition Support to Advance India Free Trade Agreement
Mar 05, 2026

NZ Seeks Opposition Support to Advance India Free Trade Agreement

New Zealand’s push to advance a proposed free trade agreement with India has entered a critical political phase, with Trade Minister Todd McClay seeking support from the opposition New Zealand...Read More

Infant Formula Price Shock After Contamination Recall
Mar 05, 2026

Infant Formula Price Shock After Contamination Recall

A recent report published in the BMJ has highlighted a sharp and unexpected rise in infant formula prices following a contamination scare that triggered recalls across several major markets. The episo...Read More

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Pashu Sanjeevani -A Rashtriya Gokul mission initiative launched in Karnataka

By DairyNews7x7•Published on August 21, 2020

Pashu Sanjeevani -A Rashtriya Gokul mission initiative launched in Karnataka
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Chief Minister BS Yediyurappa on Thursday flagged-off 15 state-of-the-art veterinary ambulances. These were launched under the ‘Pashu Sanjeevani’ programme. This program provides treatment to livestock right at the doorstep of farmers.

The ambulances come equipped with an operation theatre, laboratory, scanning unit among other medical facilities. Dairy Minister Prabhu Chavan spoke to reporters after the launch. He said that at present, one ambulance will be given for each of 15 districts. “In the coming days, the remaining districts will be covered. The Animal Husbandry Department has a dedicated toll-free helpline (1962) through which farmers can contact the ambulance service,” he said.

The Pashu Sanjeevani is a part of coveted Rashtriya Gokul Mission which aims to conserve indigenous cow breeds in India. Rashtriya Gokul Mission has the following objectives. Some of the activities covered under the mission are also detailed below. Also read Government of Rajasthan launched Kamdhenu scheme for Hitech Desi cows farm of 30 cows

Objectives of the Mission

The objectives of the Mission are:
  • Development and conservation of indigenous breeds.
  • Undertaking breed improvement programmes for indigenous cattle breeds so as to improve the genetic makeup and increase the stock.
  • Enhancing milk production and productivity.
  • Upgrading nondescript cattle using elite indigenous breeds like Gir, Sahiwal, Rathi, Deoni, Tharparkar, Red Sindhi.
  • Distributing disease free high genetic merit bulls for natural service.

Initiatives under the Rashtriya Gokul Mission

The following initiatives have been considered under the Rashtriya Gokul Mission: Also read Gujarat government privatized Mobile Veterinary services in the state
  • Establishment of integrated cattle development centres ‘Gokul Grams’ to develop indigenous breeds.
  • Awards for encouraging farmers and breeder societies to rear Indigenous breeds of Bovines. Gopal Ratna award for farmers maintaining the best herd of Indigenous Breed and practising best management practices. Kamdhenu award for best managed Indigenous Herd by Institutions/Trusts/ NGOs/ Gaushalas or best-managed Breeders’ Societies.
  • National Kamdhenu Breeding Centres are Centres of Excellence to develop and conserve Indigenous Breeds in a holistic and scientific manner.

E-Pshuhat an electronic animal genetic trading point

  • An e-market portal “E-Pashu Haat”- Nakul Prajnan Bazaar for connecting breeders and farmers, an authentic market for quality- disease-free bovine germplasm in the form of i) semen; ii) embryos; iii) calves; iv) heifers and v) adult bovines with different agencies/stakeholders.
  • Pashu Sanjivni Programme encompassing the provision of Animal Health cards (‘Nakul Swasthya Patra’) along with UID identification and uploading data on National Data Base.
  • Advanced Reproductive Technology: Including Assisted Reproductive Technique- In-vitro Fertilization (IVF)/ Multiple Ovulation Embryo Transfer (MOET) and sex-sorted semen technique to improve the availability of disease-free female bovines.
  • National Bovine Genomic Center for Indigenous Breeds (NBGC-IB) for selection of breeding bulls of high genetic merit at a young age using highly precise gene-based technology.
Rashtriya Gokul Mission aims to enhance the productivity of the indigenous breeds of India through professional farm management and superior nutrition.

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