In the evolving landscape of health and nutrition, there is an increasing demand for innovative dairy products that cater to new-age consumer needs. Traditional dairy, while foundational, is facing growing competition from nutritionally enhanced, convenient, and customized offerings. Consumers today prioritize products that align with their wellness goals—be it high-protein, fortified options, low-lactose alternatives, or functional beverages enriched with vitamins and minerals. This shift underscores the need for the Indian dairy sector to explore value-added products that resonate with these evolving preferences.
To ensure visibility and connection with a modern audience, leveraging digital and new age marketing channels is critical. Platforms such as social media, influencer partnerships, and online marketplaces allow brands to showcase product benefits and build trust through targeted, interactive campaigns. In today’s fast-paced market, the days of relying solely on conventional dairy products and traditional advertising are fading. Brands that embrace innovation in both product and promotion will be well-positioned to capture consumer interest and drive growth in a competitive marketplace.
Let us look at the available technologies ready for transfer by National Dairy Research Institute Karnal. ICAR-National Dairy Research Institute (NDRI) as country’s premier research institution plays a key role in advancing the frontiers of Science and Technology in Dairy Sector. In the recent past, NDRI has developed a number of technologies; most of them have been commercialized to leading dairy industries of the country The scientific team of NDRI is continuously making efforts to develop technologies as per the need of the dairy farmers and industry. Over the years, many scientists came forward with innovative technologies through their intensive research. Along with developing the technologies, NDRI has also made concerted effort in protecting the Intellectual Property through patents. NDRI is making sincere efforts for transfer of the developed technologies to its end users. The technologies are being showcased at various events at Institute level as well as in other Institute-Industry Meets for the benefit of stakeholders.
Here is a list of the innovative dairy products for which technologies are available at NDRI Karnal.
- Nutritional Mix (NUTRIMIX)
- Whey Jaljeera Drink
- Whey Tamarind Drink
- Whey Mango Drink
- Bajra Lassi
- Milk Protein-Enriched Bajra Snacks
- Whey-Skim Milk-Millet Based Complementary Food
- Milk Protein-Enriched Iron Fortified Bajra Biscuit
- Shelf-Stable Smoothies with Dairy and Non-Dairy Ingredients
- Low-Calorie and Fiber-Fortified Misti Dahi
- Iron-Fortified Paneer with Edible Coating
- Aloe Vera Supplemented Probiotic Lassi
- Ready-to-Reconstitute Kheer Mix
- Ready-to-Reconstitute Rasmalai Mix
- Ready-to-Reconstitute Basundi Mix
- Long-Life Milk-Cake
- Extended Shelf Life Functional Paneer
- Low-Fat Oven Baked Gulabjamun
- Arjuna Herbal Ghee
- Functional Quarg Cheese
- Feta Cheese from Cow/Buffalo Milk
- Functional Milk Drink
- Reduced Fat Channa-Based Dairy Spread
- Bhapa Dahi
- Low Sodium Processed Mozzarella Cheese
- Low Cholesterol Ghee
- Naturally Carbonated, Sweetened, Reduced-Calorie Fermented Dairy Beverage
- Strawberry Whey Drink
- Health-Promoting Soy Yoghurt
- Lactose-Free Soy Dahi
- Probiotic Whey Drink with Antidiarrheal Activity
- Curcumin Soy Whey Drink
- Biofunctional Fruit Yoghurt
These products represent a variety of innovations across different dairy categories, from traditional dairy-based foods to functional and fortified beverages.
Apart from these products NDRI offers patented technologies in the following area encompassing the complete dairy value chain.
- Genetic Improvement and Breeding Technologies
NDRI has developed several genetic improvement technologies aimed at enhancing the productivity and health of dairy cattle. These include Artificial Insemination (AI) techniques using frozen semen technology, genetic selection for high milk yield, and genomic-based tools to identify desirable traits in cattle. These innovations help improve breed quality, boost milk production, and increase the overall genetic potential of livestock.
- Dairy Processing and Value Addition
To enhance the commercial potential of dairy products, NDRI offers technologies for producing high-quality dairy products like probiotic yogurt, low-fat paneer, and value-added dairy desserts. Their innovations include milk-based functional foods, UHT (Ultra-High Temperature) processed milk for extended shelf life, and technologies to improve milk packaging. These technologies are vital for dairy processors aiming to diversify their product portfolios and meet consumer demand for value-added products.
- Disease Management and Health Monitoring
The institute has developed diagnostic kits and disease control strategies for common cattle diseases such as mastitis, Foot and Mouth Disease (FMD), and Brucellosis. These technologies include rapid disease diagnostics, vaccines, and mobile apps for health monitoring, enabling farmers to maintain a healthier herd and minimize productivity losses due to illnesses.
- Nutritional and Feed Technology
NDRI provides technologies for developing balanced and nutritionally optimized cattle feed, including enriched feed supplements, mineral mixtures, and feed processing techniques. They’ve also developed by-product-based feeds using locally available resources, helping dairy farmers improve feed efficiency and reduce dependency on costly commercial feeds.
- Waste Management and Bio-Resource Utilization
Technologies for sustainable waste management include bio-digesters for converting dairy waste into biogas, nutrient recovery from cattle waste for organic farming, and methods to minimize environmental impact through wastewater treatment. These technologies support eco-friendly dairy farming practices and add value by converting waste into useful products like biogas and organic fertilizers.
- Automation and Digital Technologies
With advances in digital technology, NDRI has introduced mobile applications and software solutions for dairy farm management, including milk yield tracking, animal health monitoring, and feed optimization. These tools enable farmers to manage their herds more effectively and improve productivity by providing data-driven insights into herd performance and farm operations.
- Milk Quality and Safety Technologies
Ensuring high milk quality is crucial for the dairy sector, and NDRI has developed rapid milk testing kits, mastitis detection strips, and spoilage-prevention systems for raw milk. Their quality assurance technologies are instrumental for both large dairy processors and small-scale farmers, helping maintain product integrity from farm to market.
These categories represent the breadth of NDRI’s contributions to the dairy industry, making significant impacts on productivity, animal health, and sustainability. Through ICAR’s tech transfer initiatives, these innovations are available for commercial adaptation, ready to drive India’s dairy sector forward.
To stay ahead in the evolving dairy industry and tap into the potential of innovative, patented products, connect with NDRI Karnal. Their pioneering technologies offer unparalleled opportunities for value addition, enabling you to leapfrog into the future of dairy with cutting-edge, health-oriented, and market-driven solutions. Partner with NDRI to bring unique dairy innovations to life and position your business at the forefront of this dynamic sector.
