Amul’s digital platform opens a window to cattle trade
Move over cattle fairs. Dairy farmers are taking to online marketplaces to buy and sell bovines. Take Ghomtiben Patel, a dairy farmer in Gujarat’s Kheda district, who has put her 4-year-old buffalo on sale for ₹1.10 lakh on Pashudhan, an eBay like marketplace for cattle introduced by Amul recently. All Ghomtiben had to do was upload three photographs of the […]