Amul continues to run because of the 1.4billion people:Jayen Mehta
The Managing Director of Amul India spoke at the Pitch Brand Talk summit about the brand continuing to stay relevant for the Indian consumer The Pitch Brand Talk summit held in Delhi on November 22 saw an enviable collective of industry leaders from across the country for a day of conversations and networking. The event […]
After dairy success, Amul on path to secure green energy for India
After resonating with the dairy sector for years, Amul has decided to do a similar magic in India’s green energy revolution by trying to achieve what is not even thought about. After receiving the annual business line 2023 Iconic Changemaker award, managing director of Amul marketer Gujarat Cooperative Milk Marketing Federation (GCMMF) Jayen Mehta said Amul has […]
The Access to Nutrition Initiative to Unveil 3rd India Nutrition Index
The Access to Nutrition Initiative (ATNI), a global independent not-for-profit supporting market transformation for improved access to nutrition, is launching the 3rd edition of the Access to Nutrition India Index. The Index will unveil the contribution to nutrition by the 20 biggest food and beverage manufacturers in India. The launch is scheduled on 22nd November […]
Gujarat’s maldharis demand marketing of goat milk to Amul
After managing to persuade dairy giant Amul to procure and market camel milk, the maldharis (pastoralists) of Gujarat have now launched a bid for separate collection and marketing of goat milk and the state government has expressed its willingness to extend a helping hand. Gujarat’s Agriculture Minister Raghavji Patel held a meeting with representatives of […]
Amul makes a splash in New York’s Times Square
Through a new campaign, the brand wants a larger slice of the global dairy market Times Square is one of the most iconic places in New York City and is a huge tourist attraction. On a busy day, at least half a million cross the location. Housed in midtown Manhattan, it is a big attraction […]
“We will scale our organics portfolio in a short time”: Jayen Mehta
Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), which markets Amul, the largest FMCG brand in India, is sponsoring the Indian contingent for the Asian Games in China beginning September 23, opening premium Ice Lounges and building a new health-food portfolio. In an interview to Storyboard18, GCMMF’s managing director in-charge, Jayen Mehta, spoke of Amul’s vision […]
How Indian Railways Solved A Problem For Dairy: PM Modi
Prime Minister Narendra Modi, during the 104th episode of Mann ki Baat, appreciated Indian Railways’ initiative of transporting milk through Truck-on-Track facility between Palanpur and New Rewari. Sharing about the Indian Railways’ initiative, he told the story of Banas Dairy and how the initiative has transformed the functioning of the dairy. PM Modi said that Banas […]
Baroda Dairy gets nod from GCMMF to procure milk from MP
At the 66th Annual General Body (AGM) meeting of Baroda Dairy on Saturday, the management said that it had received an in-principle approval from the Gujarat Cooperative Milk Marketing Federation (GCMMF) to initiate procurement. Baroda Dairy, the largest cooperative of Vadodara district, is set to procure milk from five districts of Madhya Pradesh, which share […]
Amul planning Rs 800-1,000 crore expansion of ice cream biz
Dairy major Amul is planning to invest up to Rs 800-1000 crore in its ice cream business to double its production capacity by the end of 2023, said GCMMF MD Jayen Mehta. Amul is owned by the Gujarat Cooperative Milk Marketing Federation (GCMMF). How many ice cream units does AMul plan to set up? Amul […]
Taking Brand Amul everywhere: 15 new plants, F&B push this year
In a few years from on, consumers may find Amul, India’s largest dairy brand, in almost every food and beverage category, from pulses to atta, sugar, tea, rice, jaggery, fruit drinks, frozen products, bakery, fruit drinks and protein products. The Rs 72,000-crore Amul group, which comprises 18 member unions, has an aggressive diversification plan into non-dairy […]
