Amul sets record by launching 1 product every 4th day in last trimester

Amul is one of the India’s largest FMCG giant with a total turnover of more Rs 50000 Crores last year. In first trimester of FY21, the company has launched one new product every fourth day. There have been 33 new product launches by Amul in this period which is a unique another reason for Amul’s girl to smi

Amul has a wide distributor network of 10,000 distributors and a million retailers . It helped them reach a billion customer every day, even during the lockdown period. Amul took advantage of its robust supply chain and pushed non dairy products like cookies during the lockdown.